Unlock TikTok’s Potential: Drive Engagement, Build Brand, Boost Sales
In a digital world dominated by fleeting attention spans, harnessing the force of TikTok Ads is not just an option—it’s a necessity. At Paperspace Media, we specialize in turning the dynamic and vibrant landscape of TikTok into a playground of opportunity for your brand.
With meticulous attention to detail and a commitment to excellence, we create spaces that inspire, elevate, and enrich the lives of those who inhabit them.
TikTok Ads is ideal for businesses wanting to advertise on the popular social media platform, TikTok. This subscription can help businesses generate leads, online traffic, and overall sales.
As part of the subscription, our team builds out the campaigns, performs regular maintenance, provides expert recommendations, and more. We work with all types of businesses like service, retail, ecommerce, and others.
Unrivaled Expertise:
Our team comprises seasoned experts in the ever-evolving realm of digital marketing. With a finger on the pulse of TikTok’s algorithmic intricacies, we craft strategies that transcend mere visibility, ensuring your brand resonates with your target audience.
Creative Brilliance:
TikTok isn’t just about ads; it’s about storytelling that captivates and inspires. We don’t just create ads; we weave narratives that leave an indelible mark on the minds of your audience, fostering genuine connections that translate into brand loyalty.
Data-Driven Precision:
Behind every successful TikTok campaign lies meticulous data analysis. We leverage cutting-edge analytics tools to uncover actionable insights, allowing us to refine your campaigns in real-time for maximum impact and ROI.
Audience Engagement Redefined:
TikTok isn’t just another platform; it’s a cultural phenomenon. Our strategies go beyond traditional advertising, tapping into the pulse of TikTok’s community to foster authentic engagement that transcends mere clicks and likes.
TikTok Ads That Speak Louder Than Words.
Your Ticket to TikTok Success Starts Here.
What is included in our TikTok Ads Service?
These plan are ideal for businesses looking to generate leads and/or sales, utilizing TikTok Ads.
TikTok Ads Limits
Campaigns
Our team will produce up to 2 campaigns per month
Ad Groups
Our team will produce up to 4 Ad Groups per month
Ads
Our team will produce up to 16 Ads per month
Ad Copy Variations
Our team will produce up to 8 Ad Copy variations per month
Budget Recommendations
The monthly recommended budget is between $600 – $3,000+. This number is a recommendation not a limitation.
Minimum Daily Budget Per Ad Group
R400/day is the minimum daily budget at the ad group level and R1000/day at the campaign level this required to run Ads and campaigns on TikTok.
TikTok Video Ads
The TikTok videos for the ads must be provided to our team during the onboarding process. Paperspace Media does not provide TikTok video creation services.
Available Campaign Objectives
Awareness
Objective that gets people familiar with your brand and company.
Consideration
Objective that gets people to think about your business and seek more information.
Conversions
Objective that encouragers people interested in your business to buy, or use your product or service.
TikTok Ads Setup
Gain Business Center Access
The access of a business center account so our team has the necessary permissions to be able to post ads accordingly
Conversion Tracking Setup
The setup of conversion tracking so our team can track different conversion actions which can include landing page views, purchases, messages, and phone calls.
Pixel Event Testing
The testing of a pixel necessary in making sure all the data is being accumulated correctly.
Pixel Setup & Install
Campaign strategizing necessary in making sure our team has a plan to deliver the desired campaign results.
Campaign Strategy
The setup and installation of a pixel which is used to track different metrics associated with the campaign, helpful for future optimizations.
Demographics Research
Demographics research is necessary to know which audiences to target. Age, gender, education, job title, and other factors are taken into account.
Competitor Research
Competitor research includes checking other companies in the same niche, their ads, and winning strategies that can be borrowed.
Campaign Setup
The setup of campaigns with a certain reach objective. This is also where the campaign details are all set.
Ad Group Setup
The setup of ad groups. This is where the audience, location, budget, schedule, and age ranges are all set.
Ads Setup
The setup of ads. This is where the ad copy, ad images, and landing pages are all set.
Ad Scheduling
The setup of ad scheduling, necessary to have ads running at optimal times.
Custom Audience Upload
Custom audience upload allows TikTok to match the information uploaded with other TikTok profiles, allowing for more targeted audiences.
Campaign Quality Assurance
Each campaign, ad set, and ad are reviewed and checked by a TikTok Ads specialist on the team to make sure the ads deliver on quality.
Campaign Approval QR Code
QR codes are generated and provided by our team for final approval of the ads before they are pushed live.
Campaign Launch
One final check is performed and upon approval, the campaign is launched and pushed live.
Post Launch Checkpoints
After the campaign is launched, our team goes through another check to make sure everything is firing off correctly (pixel, events, ads appear, etc.)
TikTok Ads Monthly
Campaign Optimization
Campaigns are reviewed, audited, and optimized to help boost performance.
Strategy Enhancement
The overall strategies of the campaigns are reviewed and enhanced based on performance and metrics.
Ad Optimization
The campaign ads are reviewed, audited, and optimized to help boost performance.
Ad Split Testing
Ads are duplicated and changed from the original to test which ones are performing better. Based on performance, nonperforming ads may be turned off and split testing may continue with other ads.
Ad Frequency Management
The ad frequency is reviewed and optimized, taking into account the number of times ads are displayed to users and managing the numbers based on optimal performance.
Audience A/B Testing & Optimization
Audiences are duplicated and changed from the original to test which ones are performing better. Based on performance, nonperforming audiences may be turned off and other audiences will be tested.
Lookalike Audience Creation
Audience information (gathered from pixel data) is uploaded to TikTok and the TikTok platform generates new target audiences based on the information provided.
Remarketing
Remarketing allows you to target users that have navigated to a website or physical store location and follow up with those users.
Weekly Optimization Report
The account\’s weekly progress reports will be delivered to you every week. These reports contain work done on the account, suggestions by our team, and items needed for verification so our team can complete implementation.
Monthly Progress Report
The account\’s monthly progress reports will be delivered to you every month. These contain overall progress of the campaigns and general information.
TikTok Ads (Pro)
R6900+ R4000 Once off/ Setup
The Pro Tier is ideal for smaller businesses looking to generate leads and/or sales, utilizing TikTok Ads.
TikTok Ads (Plus)
R10350+ R4000 Once off/ Setup
The Plus Tier is ideal for small to medium sized businesses looking to generate leads and/or sales, utilizing TikTok Ads.
TikTok Ads (Premium)
R13800+ R4000 Once off/ Setup
The Premium Tier is ideal for medium sized businesses looking to generate leads and/or sales, utilizing TikTok Ads.
TikTok Ads (Platinum)
R17250+ R4000 Once off/ Setup
The Platinum Tier is ideal for large businesses looking to generate leads and/or sales, utilizing TikTok Ads.