Expert Google Ads Services

Revolutionize Your ROI: Expert Google Ads Management at Your Fingertips

At Paperspace Media, we don’t just run Google Ads campaigns; we engineer digital triumphs. Elevate your online presence and skyrocket your ROI with our bespoke Google Ads creation and management services. Here’s why partnering with us is your ticket to digital domination:

Google Ads Services Illustration

Don’t settle for mediocrity. Elevate your digital presence with Google Ads Mastery. Your success story starts here.

Google Ads is ideal for businesses wanting to advertise on the popular marketing platforms, Google and YouTube. This subscription can help businesses generate leads, online traffic, and overall sales.

As part of the subscription, our team builds out the campaigns, performs regular maintenance, provides expert recommendations, and more. We work with all types of businesses like service, retail, ecommerce, and others.

Strategic Precision, Measurable Results

Unlock the power of precision targeting with our meticulously crafted Google Ads strategies. We don’t believe in shooting in the dark; every click, every keyword, every ad is meticulously calibrated to maximize your conversions and minimize your ad spend. Experience the thrill of watching your metrics soar as we deliver measurable results that speak volumes.

Tailored Solutions for Every Business

Whether you’re a burgeoning startup or an established enterprise, our Google Ads wizards tailor every campaign to fit your unique goals and challenges. From keyword research to ad copy creation, we sculpt each campaign with precision to ensure it resonates with your target audience and drives meaningful engagement.

Transparency and Accountability

No smoke and mirrors here. With Paperspace Media, you get full transparency into every aspect of your Google Ads campaigns. Our detailed analytics and regular performance reports keep you informed every step of the way, so you can track your progress and make informed decisions with confidence.

Continuous Optimization for Maximum Impact

The digital landscape is constantly evolving, and so are we. Our team of Google Ads aficionados stays ahead of the curve, continuously optimizing your campaigns to seize new opportunities and stay one step ahead of the competition. With us by your side, your Google Ads strategy will always be agile, adaptive, and primed for success.

Strategize. Optimize. Thrive: Your Google Ads Advantage

What is included in our Google Ads Service?

These plan are ideal for businesses looking to generate leads and/or sales, utilizing Google and/or YouTube Ads.

Google Ads Limits

Campaigns

Our team will produce up to 4 campaigns per month

Ad Set

Our team will produce up to 8 Ad sets per month

Ads

Our team will produce up to 16 Ads per month

Ad copy Variations

Our team will produce up to 8 Ad Copy variations per month

Budget Recommendations

The monthly recommended budget is between R10,000 – R160,000+. This number is a recommendation not a limitation.

Available Campaign Objectives

Search

Search campaigns can help you reach people searching on Google for products and services you offer.

Display

Display campaigns can help you reach people with visual Ads as users browse through websites and apps

Performance Max

Performance Max campaigns can help you reach audiences across all of Google with a single campaign.

Smart

Smart campaigns help you reach people in the easiest possible way. This allows you to create a few Ads and then Google will automatically find the best targeting for you.

Demand Gen

Demand Gen campaigns can help you drive demand and conversions on different Google networks with image and video ads.

App (Android and IOS)

App campaigns can help you reach people that may be interested in downloading and using your mobile application.

YouTube

YouTube and video campaigns can help you reach people by showing them video ads on YouTube and other websites.

Shopping

Shopping campaigns can help you reach people by helping to display your product inventory. Shopping ads appear on search results and the Google shopping tab.

Google Ads Setup

Gain Business Manager Access

The creation of a new Google Ads account so our team has a platform to create campaigns, Ad groups and Ads.

Google Tag Manager Setup

Google tag managers allow tracking and management of many different aspects of a campaign from one central suite.

Conversion Tracking Setup

The setup of conversion tracking so our team can track different conversion actions which can include landing page views, purchases, form submission and phone calls.

Google Tag Manager Event Testing

The testing of an event necessary in making sure all the data is being accumulated correctly.

Campaign Strategy

Campaign strategizing necessary in making sure our team has a plan to deliver the desired campaign results.

Demographics Research

Demographics research is necessary to know which audiences to target. Age, gender, Education, Job Title and other factors are taken into account.

Keyword Research

Best performing keywords for the niche are researched, accumulated and applied to campaign to help boost overall visibility.

Competitor research

Competitor research includes checking other companies in the same niche, their Ads and winning strategies that can be borrowed.

Campaign Setup

The setup of campaigns with a certain campaign type. this is also where the campaign details are all set.

Ad Group Setup

The setup of Ad groups. Ads are organized by type of products or services that we want to advertise.

Ads Setup

The setup of Ads. This is where the Ad Copy, keywords and landing pages are all set.

Ad scheduling

The setup of Ad scheduling, Necessary to have Ads running at optimal times.

Custom Audience Upload

Custom audience upload allows Google to match the info uploaded with other Google users, allowing for more target audiences.

Campaign Quality Assurance

Each Campaign, Ad group and Ad is reviewed and checked by a Google Ads specialist on the team to make sure the ads deliver on quality.

Campaign Approval

Ads are provided by our team for final approval of the ads before they are pushed live.

Campaign Launch

One final check is performed and upon approval, the campaign is launched and pushed live.

Post Launch Checkpoints

After the campaign is launched our team goes through another check to make sure everything is working firing off correctly. (Tracking, Events, Ads appear, Etc.)

Ad Extensions Setup

Setting up extensions helps expand Ads with additional information. This gives users additional reasons to choose our Ads.

Google Ads Monthly

Campaign Optimization

Campaigns are reviewed, audited and optimized to help boost performance.

Strategy Enhancements

The overall strategies of the campaign are reviewed and enhanced based on performance and metrics

Eliminate Irrelevant traffic

Irrelevant traffic is eliminated by checking and adding negative keywords, checking conversions for relevancy and more.

Ad Optimization

The campaign Ads are reviewed, audited and optimized to help boost performance.

Ad Split Testing

Ads are duplicated and changed from the original to test which ones are performing better. Based on performance, nonperforming Ads may be turned off and split testing may continue with other Ads.

Audience A/B Testing & Optimization

Audiences are duplicated and changed from the original to test which ones are performing better. Based on performance, nonperforming audiences may be turned off and other audiences will be tested.

Keyword expansion and Cleanup

Current keywords on the campaign are reviewed and removed according to which are performing better. New keywords may be added for testing purposes.

Quality Score Management

The quality score of Ads is looked at and assessed to see if they can be improved. We check the Ads and landing pages for relevance in managing the quality score.

Negative Keyword Optimization

Negative keywords are added, removed and checked for optimal performance and to help limit irrelevant traffic.

Lookalike Audience Creation

Audience information (gathered from tracking code) is uploaded to Google and the Google platform generates new target audiences based on the information provided.

Remarketing

Remarketing campaigns allow you to target users that have navigated to a website or physical store location and followed up with those users.

Weekly Optimization Reports

The account weekly progress reports will be delivered to you every week. These reports contain work done on the account, suggestions by our team and items needed for verification so our team can complete implementation.

Monthly Progress Reports

The account monthly progress will be delivered to you every month. These contain overall progress of the campaigns and general information.

Ad Extensions Optimization

Ad extensions are reviewed and optimized to make sure that the extensions used are performing as intended for the campaign.

Google Ads (Pro)

R6900

+R4000 Once Off/ Setup

The Pro Tier is ideal for smaller businesses looking to generate leads and/or sales, utilizing Google.

Number of Campaigns: 1

Number of Ads Groups: 2

Number of Ads: 4

Number of Ad Copy Variations : 2

Budget Recommendations: R10000-R40000

Tracking Code Setup & Install

Campaign Quality Assurance

Split Testing

Google Ads (Plus)

R10350

+R4000 Once Off/ Setup

The Plus Tier is ideal for small to medium sized businesses looking to generate leads and/or sales, utilizing Google and/or YouTube Ads.

Number of Campaigns: 2

Number of Ads Groups: 4

Number of Ads: 8

Number of Ad Copy Variations : 4

Budget Recommendations: R40000-R80000

Tracking Code Setup & Install

Campaign Quality Assurance

Split Testing

Google Ads (Premium)

R13800

+R4000 Once Off/ Setup

The Premium Tier is ideal for medium sized businesses looking to generate leads and/or sales, utilizing Google and/or YouTube Ads.

Number of Campaigns: 3

Number of Ads Groups: 6

Number of Ads: 12

Number of Ad Copy Variations : 6

Budget Recommendations: R80000-R160000

Tracking Code Setup & Install

Campaign Quality Assurance

Split Testing

Google Ads (Platinum)

R17250

+R4000 Once Off/ Setup

The Platinum Tier is ideal for large businesses looking to generate leads and/or sales, utilizing Google and/or YouTube Ads.

Number of Campaigns: 4

Number of Ads Groups: 8

Number of Ads: 16

Number of Ad Copy Variations : 8

Budget Recommendations: R160000+

Tracking Code Setup & Install

Campaign Quality Assurance

Split Testing